Former U.S. Air Force officer-turned-popular YouTuber Sam Eckholm has signed with CAA for representation in all areas.
The Air Force Academy graduate has become a notable media influencer producing and hosting online videos about the mission of the American aerospace sector and U.S. military service members. Eckholm’s social media videos have generated over 5 million views online every month, and aimed at over 2.5 million followers, including around 1.36 million followers on YouTube.
Backed by a civilian team capturing the human stories of American service members, Eckholm and his videos have taken followers to the edge of space in a U-2 Spy Plane, had them sailing with a NATO Arctic Convoy or aboard combat ships, and seen Eckholm embedded with U.S. Special Forces.
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The goal is for Eckholm, who left active military duty as an airman in 2023, to be a digital influencer reshaping how people see U.S. military service, security and innovation through storytelling around the aerospace, defense and military industries.
As he expands his YouTube channel and online viewership, Eckholm is at the forefront of a growing field of civilians with a military background using social media platforms like TikTok and Instagram to reach and engage audiences.
Eckholm has partnerships with the Department of Defense, U.S. Air Force, U.S. Space Force, U.S. Secret Service, NATO, Air Force & Naval Academies, Boeing, Lockheed Martin, Raytheon, and Pratt & Whitney, among others.
